Bek Drayton is the Founder of BeKonstructive Marketing, a Brisbane-based agency specialising in SEO and AI search visibility for service-based businesses across Australia. With 16 years of experience in marketing communications and over a decade leading her own agency, Bek focuses on helping businesses get found online - not just through SEO and traditional search engines, but also across AI-driven discovery and social platforms. Her work combines technical SEO, content strategy, and audience-led messaging to improve visibility in the places customers are already looking. Bek is known for bringing clarity to SEO by translating complex data into practical, actionable strategies that drive measurable results. Bek holds a Bachelor of Communications (Mass Media) and a Master of Business (Marketing), and is a recognised Brand Ambassador for Semrush. Through BeKonstructive Marketing, she partners with businesses, marketing teams, and agencies to strengthen online presence, build authority, and improve visibility across Google, AI search, and social media.