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Everyday marketing communications, for everyday businesses.

Brisbane SEO, copywriting, social media, and email marketing services.

Bek and Caitlin

Brisbane Digital & Content Marketing Services

Everyday marketing communication solutions for everyday businesses.

Our Brisbane-based team specialises in content marketing services — from blogging and copywriting to social media, SEO, and email marketing. We become your day-to-day marketing partner, stepping in like an internal team to keep your business’s marketing running smoothly.

We’re not your typical marketing agency. We believe in transparency, open communication, and doing what’s best for your business. If something isn’t working, we’ll let you know and offer new solutions — because everything we do is constructive. Whether it’s fine-tuning your strategy or exploring different marketing channels, we’re focused on achieving sustainable results.

With a commitment to continuous improvement, we combine fresh ideas with deep industry experience. Led by founder Bek Drayton, who brings 14 years of digital marketing expertise, our team blends strategic insight with hands-on execution. We are a team that values innovation and development at every stage of our careers.

Above all, we believe in the power of knowledge. We don’t just manage your marketing; we empower you with the data and insights you need to make informed decisions for your business. Everything we do is backed by data, and we measure and report on everything to ensure that your marketing is both effective and aligned with your goals.

Let us take the weight of marketing off your shoulders, so you can focus on running your business. Get in touch to learn more.

Get in Touch

Copywriting

Copy is a core element of content marketing. We create copy that is interesting and attention-grabbing, whether we’re writing blog posts, white papers, fact sheets, social media posts, newsletters or case studies.

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Social Media

Social media is often the first touch point that people have with your brand, so you need to make a good impression. You also need to make sure that you give your audience a reason to follow you – what value are you providing them with?

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SEO

SEO – or Search Engine Optimisation – is a results driven digital marketing channel that focuses on driving organic search traffic from Google to your website. We take a content-first approach to SEO using industry-leading software that allows us to track your keywords every step of the way.

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Content Marketing

Content marketing campaigns are our bread, our butter and our jam! We use bunch of different mediums like text, graphics, photos & imagery, video and audio to build compelling brand stories.

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Branding & Tone of Voice

Without a strong brand, your business is both faceless and voiceless – because your branding dictates not only the logo, colour and font that you use, but your style, your tone of voice and the language that you use to communicate with your audience.

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Digital Marketing

We can take care of your other digital marketing services including Google AdWords, Facebook Ads, Search Engine Optimisation (SEO), strategy, branding, website development, website management and more.

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WHAT WE DO

Working with Everyday Businesses

Marketing Communications and Content Marketing are all about consistency. Consistency in talking to your audience, consistency in your messaging, and consistency in your branding.

Our team works with you to develop a marketing communications strategy. We help define your target audience, your core marketing messages, and the channels or platforms best suited to your brand and customers.

We then create a monthly and weekly breakdown of how and when to communicate to that audience. And then we make it happen.

All content and marketing collateral is created in-house by our Brisbane team of writers and content creators. Clients have the option of being involved as much or as little as they would like in the content creation process. We have a clear approvals process that means nothing gets published without your sign-off. And we have tracking and reporting procedures that ensure we are always striving for continuous improvement.

Getting Started with BeKonstructive

Step 1
Get in touch to book a free consultation
Get Started
Step 2
At the consultation, we discuss your marketing channels, goals and budget, and create either a project brief or a set of monthly deliverables to suit your requirements.
Step 3
Following the consultation, we will create a proposal for you with a quote and some additional information around how the services will be delivered.
Step 4
If you accept the quote, we will organise a kick-off meeting to discuss strategy and goals, and to introduce you to your account manager and new marketing team.
Step 5
Then we get stuck in! Your account manager will be your main point of contact, and will keep you in the loop regarding progress. If your services are being provided on a monthly basis then we will organise a monthly recurring meeting to plan content, set goals for the month, and discuss any reporting from the month prior.
Step 6
Rinse and repeat! For our monthly managed services, we do not have lock-in contracts. We work on a month-to-month basis to allow you freedom and flexibility.
Get Started

Who We Work With

Our clients are everyday businesses from a wide range of industries.

Book Your Free Content Marketing Consultation

We’d love the opportunity to meet with you and discuss whether BeKonstructive Marketing are an ideal partner for your business. We invite you to book a no-obligation consultation so that we can learn more about each other’s businesses, while discussing your goals and how our team might be able to help support them.

Content Marketing Blog

LEARN A LITTLE

Brand Value - Knowledge is PowerBeKonstructive Marketing
October 30, 2024

Knowledge is Power – And it Belongs to You

"Knowledge is Power" is a saying you'll hear floating around the BeKonstructive office on a weekly basis. As one of our 4 key brand values, it stems from our belief…
SEO and content marketing for maximum impactContent MarketingSEO
October 14, 2024

Integrating SEO and Content Marketing for Maximum Impact

SEO and content marketing are two of the major pillars of any digital marketing strategy worth its salt, and just like with donuts and jam, these two things work best…
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September 13, 2024

BeKonstructive Marketing’s Copywriting Project for Accord Care

Client: Accord Care Project: Website Copywriting for 'About' Page Background: Accord Care, a vibrant and value-driven NDIS provider in Brisbane, reached out to BeKonstructive Marketing for assistance in revamping the…