We recently had the pleasure of teaming up with Josleen from Josleen Makeup Professional.
Josleen wanted to explore some new marketing options to see if platforms such as Google AdWords or Facebook Advertising could help her grow her business. After helping her to tidy up some of the content and layout on her website, we built an SEO-optimised landing page targeting the term Brisbane Makeup Artist, designed to help generate leads.
Once the landing page was complete, we launched an AdWords campaign with several different advert variations, and targeting a number of different audience segments including weddings, formals and corporate, to determine which audience segment held the most potential for Josleen’s business.
The AdWords campaign helped us gather some data that was invaluable for planning Josleen’s digital marketing strategy. We can use this data to plan future Search Engine Optimisation (SEO) campaigns with confidence, knowing that the keywords or phrases that we are targeting have a good conversion rate.
We are also very happy to report that the landing page we built has started to perform well in Google and has started to generate more organic website traffic for Josleen. For more information about our AdWords services or to find out how we can help you and your business, please get in touch with BeKonstructive Marketing on 0413 844 190 or send an email to hello@bekonstructive.com.au.
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